Recursos 0

Find out about the most useful free email marketing tools to help you create your campaigns and messages. To send successful email marketing campaigns, you need a robust email marketing platform, which combines quality mail delivery, full reports, with simple creation and campaign management. For this, you already have Mailee. 😉 But an email marketing campaign doesn’t need just an email marketing platform. To send successful newsletters and campaigns, you also need the best tools by your side, for these resources will significantly save your time Continue→

Linha de assunto perfeita
Estratégia 1

Creating subject lines is not easy. It is just that so much depends on it: a big part of your audience will decide to open or your message or not based exclusively on the subject line. In fact, seven seconds is all you get to create a lasting first impression through your subject line. Bit of pressure, huh? That is why some specialists say you should spend 80% of your time crafting the subject line and 20% on the rest of your message. You don’t Continue→

Estratégia 2

The use of video in email marketing is still considered one of the industry’s frontiers to be passed. On one hand, videos in email are considered a great strategy, something that is able to increase engagement and open rates, contributing to better camapaigns, but in other, the difficulty in creating and including videos in email creates a sense of  uncertainty on the real use of this resource. According to Email Monks, email messages that contain video have a 280% bigger ROI than text-and-image messages. So, Continue→

Exemplos de Email Marketing para o Halloween
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EXTRA, EXTRA! Mais uma edição do exemplos de email marketing do Mailee está no ar 📣 Não somos o Barcelona, mas prometemos encantar você com exemplos de email marketing atraentes, lindos e bem construídos. Temos exemplos para todos os gostos e tipos de envio. Pegue um café quentinho e vem se inspirar com a gente! Preparado? Clique nos exemplos e se inspire 😎 Adidas Airbnb Behance Birchbox Bitbucket (1) Bitbucket (2) Boohoo Buffer Centauro Collector Gang Intercom Kate Spade Later Los Angeles Times Resultados Digitais Continue→

Email Marketing para Agências Digitais
Estratégia 0

Em tempos de recessão da economia, como os vividos pelo país nos dias de hoje, é sempre um desafio para agências digitais, e empresas em geral, aumentar sua carteira de clientes. A procura por opções criativas para aumentar o mix de serviços da agência e oferecer novas oportunidades faz os gestores muitas vezes quebrarem a cabeça. Uma oportunidade clara para quem deseja se destacar é o email marketing, uma ferramenta altamente personalizável, de baixo custo e com ótimo alcance. Prova disso é que, segundo o Continue→

Design, Email HTML, Estratégia, Sem categoria, Sem categoria @en 0

In our previous posts, we’ve discussed why you should be using video in your email marketing campaigns, as well as the different formats and strategies for the same. In this post, we’re going to see how to record, and publish videos. We’ll also be checking out the metrics that you need to capture to measure the success of your video. Let’s get started by seeing what are the different elements of recording a video that you need to consider. Recording Videos Recording a video is Continue→

Estratégia 2

Email marketing é um dos canais mais procurados por empresas de todos os tamanhos, de todos os portes e de diversas áreas. Por ser um meio barato, muito direto e fácil de colocar no ar, é uma das ferramentas de marketing mais eficientes, além de ser um dos trabalhos mais pedidos para agências de comunicação e marketing.  Agências e profissionais de comunicação que tornam-se revendas de email marketing  têm a oportunidade de integrar a ferramenta em campanhas digitais e não digitais, aumentando sua oferta de Continue→

How to Use Video in Email Marketing
Estratégia, Inspiração, Sem categoria, Sem categoria @en 0

In our previous post, we’d talked about the different formats in which you can use a video in your emails. In this post, we’re going to look into the purpose and structure of video in email campaigns. We’ll take a look at different strategies for using video in email campaigns, and then we’ll explore how to structure these campaigns. Successful Strategies for Using Video in Email Marketing Campaigns Before you begin, you need to know the answers to questions such as – why do you Continue→

Video in Email Marketing Campaigns
Design, Email HTML 1

Have you watched the Dove Real Beauty Sketches video? It sends a powerful message saying “you’re more beautiful than you think” by comparing two portraits of the same woman drawn by FBI-trained forensic artist Gil Zamora: one based on the descriptions given by the woman, and the other based on a stranger’s observations. A captivating video with a strong message, that engages you at an emotional level. The results? The video got more than 66 million total views, making it the most viral ad video Continue→

How to triple email list growth using proven offline email tactics
Estratégia, Sem categoria 0

Tired of using opt-in forms? Out of online strategies to grow your email list? Maybe you should consider looking for some offline tactics. Offline methods of growing an email list is equally important as online methods, and quite effective too. In this post, we’re going to talk about 5 extremely effective, tried-and-tested offline tactics to grow your email list. Read on! In-person Events Our friends at Umbler recently participated in the iMasters PHP Experience 2016 conference held in Sao Paulo, Brazil. They set up their Continue→