5 Artigos 0

This is a weekly series from Mailee.me Blog.  Stay well informed with the best digital marketing articles out team has selected from the previous week. 1. What lies beneath 10 years of online content  Where it is avaiable: MarketingProfs Why you should read it: This infographic remembers tools and tendencies that have marked online content production since 2004. To understand how did we get here, it is important to go back and understande the places we’ve been trough. Who should read it: Those who like Continue→

Estratégia 4

Recognizing the difference between B2B and B2C email marketing is monumental to choosing a strategy and improving your plan for email campaigns and marketing goals in general. Most importantly, in this discussion, you’ll see how to better determine your target audience, and to whom you will be spreading your message. Email marketing is a form of conversation and having a well-formed idea about who is on the other side of the screen can be extremely helpful when creating a message for them. While some companies are interested Continue→

5 Artigos 0

This is a weekly series from Mailee.me Blog.  Stay well informed with the best digital marketing articles out team has selected from the previous week. 1. The iPhone 6 is here: what does it mean for your responsive emails? Where it is avaiable:  EmailDesignReview Why you should read it: Apple has annouced new devices and everyone is already talking about the iPhone, Apple Watch and Apple Pay. For the email marketing industry it is important to identify how this new device will impact responsive messages. After all, Continue→

5 Artigos 0

This is a weekly series from Mailee.me Blog.  Stay well informed with the best digital marketing articles out team has selected from the previous week. 1. Learn from this 3 Ecommerce Inovations Image: cromasutions Where it is avaiable: Entrepreneur Why you should read it: See how unconventional and innovative ideas, that go from social media use to the importance of content marketing have brought results to ecommerce players. Maybe your company could benefit from some innovation also? Who should read it: Those who are doing some rethinking Continue→

Case Studies, Estratégia 0

This is for all of us who have, at some point, started a new blog, launched a new page or store and wanted to ask our current contact base to join the new newsletter/mailing list. Recently, I received this email from Amazon asking me to sign up to their new specific newsletter: Portuguese Kindle Ebooks. Currently, I am in other Amazon lists and normally open and click their messages. The subject line in English says this: Bruna, would you like to receive our offers by Continue→

Recursos 1

Sending quality email marketing may be tough. Here’s a few reasons why – email HTML is different from webpage HTML, each email client shows your design in different ways, images are blocked … the list goes on. It is definitely not a simple task, however, it is worth the effort. Investing in the quality of your email will bring you wonderful results: more clicks, more conversions, more forwards, and ultimately, greater engagement with your audience. Getting noticed in the inbox is getting more and more difficult, Continue→

5 Artigos 0

This is a weekly series from Mailee.me Blog. Stay well informed with the best digital marketing articles out team has selected from the previous week. 1. 8 steps for a successfull permanent content marketing plan Where it is available: Hubspot. Why you should read it: There is a lot of talking around content marketing, but sometimes it may seem difficult to think about how to unite all efforts that there are. Learn about identity, technical aspects, and how to distribute this in your organization. Who should Continue→

Estratégia 0

Many email marketing spend a lot of time thinking about the best template, the best day and time of the week to send messages, and in the best copy for subject lines and titles. However, sometimes they may end up forgetting about which is the actual star of email marketing: content. Exactly, the content that you send is king, and it is him that will attract and keep (or not) your public. Therefore, it’s of course important for you to worry about templates, time of sending Continue→

Estratégia 0

Olá, tudo bem? Peço desculpas pela demora na resposta! A newsletter do blog do Mailee traz mensalmente na sua caixa de entrada os principais destaques do blog, com conteúdo sobre dicas e estratégias de email marketing. É ótimo para você se manter atualizado sobre o que está acontecendo na área. Muito obrigado e, em caso de qualquer dúvida, estamos sempre à disposição!